Beyond Google - Marketing and Managing on the Web Webinar Series

Writing Email Messages That Work

Thursday, August 21, 2014 12:15 PM - 1:15 PM EDT

Following up from our last Web presentation on creating an email community for your business, we will be dissecting the email message so that we can more effectively communicate with our target audience. We will look at when to email (timing), who to email, subject lines that get your email opened, body content, email signatures and more. This is an overview of what is normally a full-day course on email message crafting so we will cover as much as we can comfortably in the hour! It's going to be fast-paced and hopefully illuminating about how writing email can be a powerful marketing tool if you write right!

This overview Webinar, as part of the Beyond Google: Marketing and Managing on the Web series from Virginia SBDC, will be presented by Ray Sidney-Smith, Web & Mobile Strategist, author of SoLoMo Success: Social Media, Local and Web Small Business Marketing Strategy Explained, and President of W3 Consulting, a digital business strategy and training firm helping business owners learn why and how to use Web, mobile and digital technologies for greater marketing and management impact.

Who should attend?

  • Small business owners, entrepreneurs, micropreneurs, and solopreneurs
  • Office/sales/customer service managers, marketing directors, executives and professionals
  • Administrative/executive assistants and sales/account representatives
  • Nonprofit executive directors and board members

To register: https://www1.gotomeeting.com/register/472447225
For more information please contact Tracy Nayar at tnayar@gmu.edu

Managing Your Time and Team Using Google Calendar

Thursday, September 4, 2014 12:15 PM - 1:15 PM EDT

It's said that our most precious asset is time, and that a business' most valuable assets are its people. And, yet, we struggle so often with managing both. That's what we will set out to explain in this informative Web presentation, detailing the best-practices of managing your time and team using Google Calendar. We will review personal calendar, scheduling and resource management using the Google Calendar tool, and answer any questions you have about it. There's no time like the present to take advantage of your two most important assets!

This overview Webinar, as part of the Beyond Google: Marketing and Managing on the Web series from Virginia SBDC, will be presented by Ray Sidney-Smith, Web & Mobile Strategist, author of SoLoMo Success: Social Media, Local and Web Small Business Marketing Strategy Explained, and President of W3 Consulting, a digital business strategy and training firm helping business owners learn why and how to use Web, mobile and digital technologies for greater marketing and management impact.

Who should attend?

  • Small business owners, entrepreneurs, micropreneurs, and solopreneurs
  • Office/sales/customer service managers, marketing directors, executives and professionals
  • Administrative/executive assistants and sales/account representatives
  • Nonprofit executive directors and board members

To register: https://www1.gotomeeting.com/register/507701241
For more information please contact Tracy Nayar at tnayar@gmu.edu

Recorded Webinar

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