How to Train Your Employees for Cybersecurity Success

Empowering your workforce with cybersecurity awareness and best practices is crucial in safeguarding your small business against cyber threats.

This training is tailored for small business owners seeking to cultivate a cybersecurity-conscious culture and equip their employees with the knowledge and skills necessary to mitigate cyber risks effectively.

Speaker: Quiana Gainey, Virginia SBDC Cyber Industry Expert

The Virginia Small Business Development Centers provides support for small companies to keep your business secure by offering one-on-one counseling, assessments, and webinars to learn how to protect your businesses from cyber threats.

Learn More Here on our Cybersecurity Page

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Developing an Alcohol Wholesale Strategy

A complex undertaking even in the best of circumstances, alcohol distribution is not for the faint of heart. But producers can avoid many of the pitfalls and shortcomings that their peers succumb to by developing a thoughtful and resourced wholesale strategy.

In this informational webinar, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden asks Ben Lewellyn, founder of Full Count Analytics, what planning is required for a producer to set themselves up for success in the distribution game.

 

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Keeping Up with Digital Marketing – A’s for Your Q’s – ChatGPT

What’s all the fuss about AI and ChatGPT?

Updated for 2024

What AI tools are available, and how can a small business use them to streamline customer service and marketing tasks?

This session helps answer those questions and more!

Presented by Cameron Nelson, Technology Advisor for the Virginia SBDC.

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Intellectual Property Fundamentals

Unfamiliar with patents, trademarks, copyrights, and trade secrets? Learn about intellectual property (IP) basics and potential ways to protect your innovations as you transition from idea to product. The session covers:

  1. What is the USPTO?
  2. An overview of intellectual property types: patents, trademarks, copyrights, and trade secrets
  3. Why innovators and entrepreneurs should consider protecting their IP
  4. How to get started in protecting your intellectual property.

Webinar presented in collaboration with the United States Patent and Trademark Office.

Speaker: Ramon Mercado, Patent Examiner, USPTO

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Virginia Tourism Corporation Grant Programs

Join us for an informative virtual session led by the Virginia Tourism Corporation (VTC) Grants team!

VTC offers several funding programs to assist the Virginia travel industry. This webinar will focus on the Marketing Leverage Program grant, for travel industry partners including small businesses, DMOs, private sector attractions, accommodations, museums, lodging and events – which opens February 8 and the Microbusiness Marketing Leverage Program grant, for tourism-oriented small businesses with 20 or fewer full-time employees – which opens in mid-June.

Join Staci Martin, Grants Director, Noah Salaah ad-Deen, Grants Specialist, and Caleb Leech, Grants Coordinator for a deep dive into these programs.

You will leave with a better understanding of

  • each program
  • the marketing focus
  • who is eligible
  • in-kind and cash management requirements
  • timelines and deadlines
  • and how to apply for each program

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Cybersecurity Essentials: Protecting Your Small Business in 2024

In this webinar you learn:

  1. What and why you need to build or expand your current security posture in 2024

  2. A list of free cybersecurity services and tools for your small business

Speaker: Quiana Gainey, Virginia SBDC Cyber Industry Expert

The Virginia Small Business Development Centers provides support for small companies to keep your business secure by offering one-on-one counseling, assessments, and webinars to learn how to protect your businesses from cyber threats.

Learn More Here on our Cybersecurity Page

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Intro to State Government Contracting with SBSD

Each year, the State buys goods and services totaling more than $7 billion – learn how your company can be a part of that!

This webinar educates small, woman and/or minority business owners about opportunities to sell their goods and services to the Commonwealth of Virginia and many local governments.

The workshop provides information about the Virginia procurement process (the eVA system) and the benefits of SWaM certification.

Speaker: Chris Ley, Business Service Manager, Virginia Department of Small Business and Supplier Diversity

 

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Mobile Apps: How to plan, execute & launch

 Updated for 2024

Does your business need a mobile app?

In this bootcamp you will learn if your small business will benefit from having a mobile app, and the steps to successfully deploy and market your app on the app stores. Areas covered include:

  • Market Research
  • App Scoping
  • Finding a Developer and Budget
  • App Business Planning
  • Marketing Approach
  • Building a Prototype
  • Launching an App
  • Promoting App

Presented by Cameron Nelson, Technology Advisor for the Virginia SBDC.

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Let’s Talk About Cyber Risk Management for 2024

Be prepared. Find out what you need to do to protect your small business from cybersecurity threats in the coming year!

Speaker: Quiana Gainey, Virginia SBDC Cyber Industry Expert

The Virginia Small Business Development Centers provides support for small companies to keep your business secure by offering one-on-one counseling, assessments, and webinars to learn how to protect your businesses from cyber threats.

Learn More Here on our Cybersecurity Page

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Grow Your Business with Digital Marketing

Updated for 2023

Businesses need to understand the basics of digital marketing now more than ever, because digital marketing creates growth.

Learn about the basics of digital marketing, including:

  • Social Media
  • Email Marketing
  • Paid Ads
  • SEO
  • Affiliate Marketing
  • How to use analytics to measure your success

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