Marketing – Putting your best face forward and bringing parents to your door

In today’s environment, every enrollment counts. The ability to fill those slots is largely dependent on how well you can market your child care center. In this webinar we will provide practical and cost-effective strategies you can use to meet your enrollment goals.

You’ll learn:

• Ways you can leverage social media and search engine optimization to drive interest
• How to create a digital storefront that attracts even the most discerning parents
• Tips on using data to make more informed decisions about your marketing and promotional tactics

Presented by: Lauren Small, business consultant and the owner of Early Education Business Consultants, LLC

Financial Management – Navigating the challenging ECE business model and increasing your center’s profits

Get more confident with numbers as you find out how to:

• Deal with the minimum wage increase
• Manage our challenged business model to keep up with rising costs, especially labor costs
• Sharpen your financial know-how
• Become adept at financial forecasting
• Strengthen your money management systems
• Make data-driven decisions

Presented by: Lauren Small, business consultant and the owner of Early Education Business Consultants, LLC

Best Practices – Discovering savvy strategies for success

Get expert guidance for how to:

• Shift your thinking to view early childhood programs from a business perspective.
• Embrace a “systems mindset” to become more efficient at operations and more effective at delegating.
• Grasp the critical elements of business management and the best practices needed for success.
• Achieve big, bold business goals through savvy strategic planning and goal setting

Presented by: Lauren Small, business consultant and the owner of Early Education Business Consultants, LLC

Human Resource Management – Recruiting the best employees & bringing out the best in your staff.

You’ll learn:

• Creative ideas to find talented employees from inside and outside the ECE industry
• Recruitment must-haves for the busy director
  Ways to improve and streamline your hiring process
• How to keep your finger on the pulse of your center’s work climate
• Methods of bringing out the best in your employees
• Easy-to-implement retention strategies that work

Presented by: Lauren Small, business consultant and the owner of Early Education Business Consultants, LLC