Trademark Basics

This webinar covered what all entrepreneurs, small businesses, and start-ups should know about trademarks. We discussed what trademarks are, the benefits of federal trademark registration, and the basics of the registration process. We also explained why it’s so important for any new business to select a trademark that is both federally registrable and legally protectable.

Free resources that are available to you from the USPTO were provided.

Webinar presented in collaboration with the United States Patent and Trademark Office.