Grow with Google Webinar Series
Presented by the Shenandoah Valley SBDC, Capital Region SBDC, Central Virginia SBDC, Laurel Ridge SBDC, SBDC Lynchburg Region, and Virginia State SBDC Network
December 1 | Use YouTube to Grow Your Business - Let's talk about YouTube | 1 PM EST | Register Here
Are you thinking of creating a YouTube Channel? Are you currently using YouTube for your business? Not sure how to get started or how to build your channel? This is the webinar for you.
Get best practices for creating a YouTube Channel and compelling video content that promotes your products and services and drives engagement with your brand.
In this workshop, we'll discuss best practices for:
- Why you should have a YouTube channel
- How to set up a YouTube channel
- What's important to fill out when uploading a video
- Making good creative, and how to target and measure the results
December 13 | Make Better Business Decisions with Google Analytics | 1 PM EST | Register Here
Join us as we discuss and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. We will discuss using Google Analytics to help you collect and interpret real-time information, review some of the reports and terms used so you can learn more about your target audience and how to achieve your business goals.
During this session, we will:
- Identify business goals (and how you plan to use your online presence to achieve them)
Incorporating data into your plan
- A focus on introducing Google Analytics and how to use this tool to make better business decisions
- Introducing Primary and Secondary Dimensions