D&S Wellness

D&S Wellness Spa

From Personal Healing to Community Care

Owner: Diana De Paz-Ceus

Website: https://www.dandswellnessspa.com/

D&S Wellness Spa began as a deeply personal mission for founder Diana De Paz-Ceus. After moving to Williamsburg, Diana contracted E. coli while traveling and spent long, exhausting hours waiting for IV therapy in the emergency room. She recalled a similar experience during pregnancy when she required IV support for hyperemesis and often wondered why no dedicated wellness space offering this level of care existed in her community. With experience working in a plastic surgery office and hands-on familiarity with cosmetic procedures, she saw an opportunity to create a space that combined medical expertise with compassionate care.

In October 2022, Diana opened D&S Wellness Spa, initially focusing solely on IV therapy. Client demand quickly expanded her offerings. Today, the spa provides IV therapy for immune support, chronic illness recovery, long COVID, migraines, prenatal care, and athletic performance. Cosmetic and wellness treatments include body sculpting, microneedling, facial tightening, medical weight loss, massage, and red-light therapy. Roughly half of her clients visit for medical challenges, while the other half seek cosmetic improvements or wellness support they struggled to find elsewhere.

As Diana planned for growth, she recognized the need for guidance in building a strong business structure. A referral from her VA agent introduced her to the Hampton Roads Small Business Development Center (SBDC), where advisor Donna Norman became a key partner. “I had no idea help like this even existed,” Diana said. “Donna treated my business as if it were her own. She explained everything clearly, followed up, checked in, and truly cared about my success.”

Donna helped Diana develop a full business model, navigate licensing and compliance, organize financial tracking, and create accurate projections. She also connected Diana with Sarah for QuickBooks setup and ongoing financial support.

As the spa grew, Diana reinvested profits to add new services and equipment, building a more complete wellness environment for her clients. She now partners with a marketing company to expand community awareness, emphasizing medical weight loss as a gateway service that introduces clients to the full range of treatments. With nearly all equipment and services in place, Diana is preparing for the next chapter of growth.

“We care about our clients and treat them the way we would want to be treated,” Diana said. “That is what makes D&S Wellness Spa different.”

Clients as young as fifteen and as old as eighty-five trust D&S Wellness Spa for both wellness support and aesthetic care. As the business continues to grow, Diana remains committed to creating a welcoming, restorative environment where every person receives thoughtful, personalized care guided by expertise and compassion.

Economic Impact

  • Established operations in October 2022 and expanded to a full-service wellness and cosmetic spa
  • Hired a nurse and an administrative professional with continued plans for staffing growth
  • Secured $480,000 SBA 504(a) loan with SBDC preparation and support

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Startbien Coffee Shop

Startbien Coffee Shop

From Coffee Fields to Main Street: The Startbien Story

Owners: Javier and Elizabeth Hernández

 

Startbien Coffee Shop fulfills a dream carried across borders. As a first-generation immigrant family, Javier and Elizabeth Hernández envisioned a place where they could work together, honor their roots, and pour encouragement into their community. Coffee has shaped their heritage since childhood, influenced by the fields, traditions, and care that define their family’s country of origin and culture. When they opened Startbien in December 2019, the café became more than a business; it became a message of hope, hospitality, and belonging for everyone who walks through its doors.

From the beginning, Startbien focused on quality and intention. The family personally selects and roasts beans each week, ensuring freshness and flavor that reflect both their cultural heritage and commitment to excellence. The shop serves handcrafted beverages alongside whole-bean and ground coffee for customers who want to recreate the Startbien experience at home. Families, students, workers, and travelers gather in a warm, peaceful atmosphere, greeted by Elizabeth and Javier with genuine kindness. Their mission remains simple: create a space where people feel valued and at home.

As their business grew, the family encountered a life-changing opportunity. The building that housed their café became available for purchase, along with two rental apartments that promised long-term financial stability. Although the opportunity felt like an answered prayer, they faced uncertainty around planning, financial preparation, and the complexity of the purchasing process. Community members encouraged them to contact the Blue Ridge Crossroads Small Business Development Center (SBDC), and that recommendation transformed their journey.

Working with the SBDC provided the Hernández family with structure, guidance, and confidence. Advisors helped them analyze the purchase opportunity, prepare detailed financials, and navigate each step required to secure a loan. Throughout the process, the SBDC team offered clarity and patience, supporting them from the earliest stages of decision-making all the way through closing on the property.

“The SBDC gave us more than business advice,” Elizabeth shared. “They gave us peace, confidence, and the assurance that we were not alone in this dream. Their guidance helped us become owners, not just renters, and now our family has a stable foundation for the future.”

With ownership secured and roasting operations expanding, the Hernández family focuses on strengthening their product line, growing online sales, and continuing to pour generosity and faith into every café experience. They hope to open a second location someday, but for now, they remain committed to serving their community with gratitude, excellence, and love.

Startbien Coffee Shop continues to reflect the message at the heart of its name: Start your day with hope.

Economic Impact

  • Secured $160,000 in bank financing with SBDC guidance to purchase their building and two rental units.

  • Expanded into a second revenue stream through rental property management

  • Increased sales by 35% after strengthening business structure.

  • Grew roasted coffee offerings and launched online promotions to reach new customers

  • Added five employees, reinforcing Startbien’s role as a growing small business in Galax.

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Brilliant Beginnings

Brilliant Beginnings Learning Center

A Virginia Beach childcare center grows through purpose, perseverance, and SBDC partnership.

 

 

Brilliant Beginnings Learning Center was built on purpose, determination, and a mother’s instinct for what children need to thrive. For owner Kisha, the story began long before she ever imagined herself as an entrepreneur. As a young single mother searching for affordable, dependable childcare, she understood the worry and uncertainty that many parents face. Years later, working inside a local childcare center, she saw another need. Quality childcare was in short supply, and families deserved a place where their children could feel safe, supported, and encouraged to learn and grow.

When the opportunity arose to purchase the childcare center where she once worked, Kisha took a leap of faith. With financial help from her mother, she embraced ownership with a deep belief that she could build a place where children were nurtured and parents felt truly cared for. That leap has since transformed into Brilliant Beginnings, a trusted multi-location childcare program serving infants through school-aged children across Virginia Beach. Families rely on Brilliant Beginnings for everything from early childhood education to extended hours, weekend care, and summer programs.

What began as a modest center now welcomes more than three thousand children every year, a testament to Kisha’s commitment to creating access for working families. She has built a team of dozens of dedicated educators, including several former students who have returned as adults to pour into the next generation. The environment she created blends structure and compassion, offering families stability while giving children a joyful place to learn.

The journey, however, has not been without obstacles. When a devastating flood threatened to close her doors and derail the business she had worked so hard to build, Kisha found herself overwhelmed by insurance questions, cleanup decisions, financial gaps, and operational challenges. She needed guidance, not only to recover but also to rebuild with resilience. That turning point led her to the Hampton Roads Small Business Development Center (SBDC).

From her first meeting, Kisha felt understood and supported. The SBDC helped her develop a recovery plan, strengthen financial management systems, navigate insurance and funding resources, and prepare for growth. Through one-on-one advising, she refined internal processes, updated operational structure, and mapped out strategies to stabilize and expand her programs. With the SBDC’s guidance, she did more than recover. She grew. Enrollment increased by more than thirty percent, her team expanded, and the centers became stronger than ever.

“The SBDC gave me the tools, confidence, and connections to keep going,” Kisha said. “They supported me through one of the hardest seasons and helped me rebuild in a way that honors every family we serve.”

Economic Impact

  • Expanded from one to multiple childcare locations in Virginia Beach
  • Served more than 3,000 children
  • Created and sustained dozens of local jobs
  • Increased enrollment and capacity by over 30% since partnering with the SBDC
  • Secured $150,000 in recovery funding that strengthened operations and facilities

Today, Brilliant Beginnings continues to grow as a model of compassionate childcare and community commitment. Kisha remains focused on meeting families where they are, offering flexible care options, and ensuring that every child has the opportunity to start strong. Her story is one of resilience and vision, and her impact extends far beyond the walls of her childcare centers. It reaches into the lives of parents who can work with peace of mind, children who feel seen and supported, and a community that benefits from a leader who believes that every beginning should be brilliant.

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SBA Loan Programs: Up to $5 million Available for Small Businesses

Small Business Administration loans can be used for a wide variety of needs including working capital, purchases of inventory and equipment, refinancing business debt, buying a business, and the purchase or construction of owner-occupied commercial real estate.   

In this webinar, we discuss the three main SBA Loan Programs – 7(a), 504 and Microloans.

Guidance is provided on….  

  • what to do before approaching a lender
  • what the SBA application process looks like
  • how to find SBA lenders

Brought to you by Capital Pathways, a no-cost program from the Virginia SBDC that helps small businesses get the funding they need to grow. The program is designed for very small (fewer than 10 employees), emerging, and growth-ready businesses that face challenges accessing traditional financing. It offers hands-on group learning, guided implementation, and extended one-on-one support focused on strengthening your finances, loan applications, and legal setup.

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Contracts, Compliance and Cyber Risk

Cybersecurity is now a requirement in contracts, not an option.

From vendor agreements to government opportunities, businesses are expected to meet security standards or risk losing deals and facing liability. Discover what small businesses must know before signing deals.

The Virginia Small Business Development Centers provides support for small companies to keep your business secure by offering one-on-one counseling, assessments, and webinars to learn how to protect your businesses from cyber threats.

Learn More Here on our Cybersecurity Page

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Franchising 101: Starting a Business Through a Franchise

What does it take to be a successful franchise owner in Virginia?

Whether you are interested in operating a full-time business, being a semi-absentee investor, or having a highly profitable summer business, learn what to look for in a franchise, which franchises do well (and don’t do well) in our region, and state and local regulations to be aware of before signing a franchise agreement.

Speaker: Heather Rosen, President of FranNet of Virginia and D.C.

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AI FUNDAMENTALS: The Small Business Owner’s Playbook

Artificial intelligence (AI) is disrupting how businesses operate, market, serve customers, and make decisions. This introductory session launched the AI Fundamentals series from Virginia SBDC and is designed to help small business owners build a practical understanding of AI concepts and where AI can fit into their business operations.

 Learn how to:

  • Gain more exposure to foundational AI concepts and terminology

  • Identify practical ways AI can support business operations and decision-making

  • Evaluate where AI tools may provide value within your business

  • Develop a purposeful approach to adopting and using AI technologies

This workshop is designed for small business owners and entrepreneurs who want to gain further understanding on AI and explore how it can be applied thoughtfully and effectively in their organizations.

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IEEPA Tariff Refunds – Part Two

The Virginia SBDC International Business Development (IBD) team offered a two-part webinar series to help businesses prepare and submit their International Emergency Economic Powers Act (IEEPA) duty refund filings under Phase I of the CAPE Declaration process. Designed for both self-filers and businesses working with a Customs Broker who entered goods into the United States.

This session focused on CAPE Declaration entry procedures and tracking submissions, whether self-filed through CAPE or submitted by the Customs Broker who entered the goods.

Disclaimers: 

  • The information in this presentation is as of noon on June 17, 2026.
  • The details are general in nature.
  • Each company must make their CAPE Declaration based on informed entries and specific transactions may have additional challenges (such as open protests, reconciliation, Post Summary Corrections).
  • Engage your Customs Broker, legal counsel or international trade consultant for further guidance in relation to any concerns you might have.
  • ACE Support can also be reached by email, phone or resources on the ACE CAPE IEEPA Refund webpage – https://www.cbp.gov/trade/programs-administration/trade-remedies/ieepa-duty-refunds

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IEEPA Tariff Refunds – Part One

The Virginia SBDC International Business Development (IBD) team offered a two-part webinar series to help businesses prepare and submit their International Emergency Economic Powers Act (IEEPA) duty refund filings under Phase I of the CAPE Declaration process. Designed for both self-filers and businesses working with a Customs Broker who entered goods into the United States.

This session focused on preparation for submitting the IEEPA duty refund filing under CAPE. Topics included ACE requirements and the documentation needed to support the filing process for both self-filers and businesses utilizing Customs Brokers.

Disclaimers: 

  • The information in this presentation is as of noon on June 15, 2026.
  • The details are general in nature.
  • Each company must make their CAPE Declaration based on informed entries and specific transactions may have additional challenges (such as open protests, reconciliation, Post Summary Corrections).
  • Engage your Customs Broker, legal counsel or international trade consultant for further guidance in relation to any concerns you might have.
  • ACE Support can also be reached by email, phone or resources on the ACE CAPE IEEPA Refund webpage – https://www.cbp.gov/trade/programs-administration/trade-remedies/ieepa-duty-refunds

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QuickBooks 201: Beyond the Basics

Already using QuickBooks but want to take it further? This intermediate-level training will help you get more value from the platform by showing you how to use advanced tools, spot errors, and build better reports to support your business decisions.

You learn:

  • How to reconcile accounts and fix common mistakes
  • How to customize and analyze reports (income/P&L, balance sheet, cash flow)
  • How to manage customers, vendors, and products/services more effectively
  • Tips for cleaner books and smoother reporting

This session is perfect for QuickBooks users who are ready to go beyond setup and start using the platform more strategically.

Brought to you by Capital Pathways, a no-cost program from the Virginia SBDC that helps small businesses get the funding they need to grow. The program is designed for very small (fewer than 10 employees), emerging, and growth-ready businesses that face challenges accessing traditional financing. It offers hands-on group learning, guided implementation, and extended one-on-one support focused on strengthening your finances, loan applications, and legal setup.

Read More