Learn about the basics of digital marketing, including:
IIn this bootcamp you will learn if your small business will benefit from having a mobile app, and the steps to successfully deploy and market your app on the app stores. Areas covered include:
Market Research
App Scoping
Finding a Developer and Budget
App Business Planning
Marketing Approach
Building a Prototype
Launching an App
Promoting App
Learn about the basics of digital marketing, including:
Chances are you’ve heard of the phrase “data-based decision-making,” but what does it mean for alcohol producers growing their distribution? In this webinar, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden asks Ben Lewellyn, Founder of craft beverage analytics firm Full Count, how producers can make the most of their sales data, from diagnosing issues and constructing sales incentives to charting growth opportunities and preparing for annual budget planning (ABP) meetings with distribution partners.
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Ben Lewellyn has worked in craft beverages for more than a decade, focused primarily on building and improving wholesale sales operations (forecasting production, managing salespeople & distributors, selling to key accounts, and developing strategy). He started Full Count Analytics to help craft manufacturers make sense of their data through custom software solutions and individualized coaching. Originally from Alabama, Ben now lives with his wife and son in Charlottesville.
IIn this bootcamp you will learn if your small business will benefit from having a mobile app, and the steps to successfully deploy and market your app on the app stores. Areas covered include:
Market Research
App Scoping
Finding a Developer and Budget
App Business Planning
Marketing Approach
Building a Prototype
Launching an App
Promoting App
Is your business prepared for the holidays? Join this online webinar for some last minute ideas on delivering a premium “Shop Small” experience presented by Marc Willson of the Virginia SBDC:
Use this critical time as a springboard into a post-pandemic 2022!
Turning online activity into sales can boost your revenue and profits. In this roundtable event you will hear from other local business owners about how they use digital media to grow their business. They’ll share what tools and process helped them increase the number of prospects in their sales funnel.
This live session will cover:
Join our panel of SBDC advisors and clients to learn how you can leverage these same tools to drive growth and profitability in your own business.
Our Speakers:
Angie Toney, Owner Angel Financial Services
Harish Bikmal, CEO Zenaviv
LaSondra Grey, Owner Reflections Image Center & Skin Care Institute –
Mark Bradley, Owner Legacy Concerts
Terry Saeger , LSBDC Sales and Marketing SME
Elis Devlin, LSBDC digital marketing SME
Subodh Nayar, moderator
Technology is changing the way we interact and work, and the pandemic has highlighted the digital divide that impacts businesses and customers in all industries.
